Why IPG's stance on media credit sparks debate
29 Nov 2005 | by Alastair Ray
affairs at Isba, adds: "It's quite reasonable to expect that clients are pretty savvy about how the market ...
chairman of Thinkbox; More4 launched on Freeview; Isba probed IPG's media differences announcement. 18 ...
affairs at Isba, adds: "It's quite reasonable to expect that clients are pretty savvy about how the market ...
attractions in what will be a battle of wills. Or, as ISBA frankly said in the quarterly Ofcom review of ...
, said Connolly. ISBA says in the report there was "widespread bemusement " at the timing of the shake ...
magazine publishers and advertising industry body, Isba. Marquis explained: "We are now considering ...
Media agency executives have lambasted ISBA's intervention into the issue of agencies receiving...A senior agency executive said he feared ISBA's intervention could descend into "sensationalist ...
that can be input into a model quickly and easily. I hope other agencies, advertisers and Isba can ...
calling for it and the signs are that this is now beginning to happen. Isba is still pondering its ...
, members of Isba's TV action group met to discuss a much greater trading issue – Ofcom's review of the ...
. Bob Wootton, Isba's director of advertising and media affairs, said yesterday he would officially be ...