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19 Dec 2007
, Sony. Multi-discipline. Member DMA, IPA. www.wwavrc.co.uk Proximity London* Founded 1991 ...
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Marketing League Table: Advertising leagues
19 Dec 2007
The IPA started the year by issuing a report warning advertising agencies their future is in
Marketing League Table: Sales promotion leagues
19 Dec 2007
Hotels. Member ISP, MCCA, DMA, IPA. www.proximitylondon.com Tequila* Founded 1992. Subsidiary ...
Bad news for budgets?
11 Dec 2007 | by Jane Simms
, finance director at the IPA, calls a remarkable turnaround in sentiment in recent weeks, with economists ...
Opinion: The Marketing Society Forum - Should marketers be educated on good agency relationships?
05 Dec 2007
The latest guidelines issued by the IPA say that agencies should inform marketers as to how to...directions - are a good thing. And they work. The IPA initiative provides a good prod to those in passive ...
Digital media: Viewers make demands on TV
05 Dec 2007
already working on finding a solution, in conjunction with trade bodies IPA and ISBA. As well as ...
IPA issues guide to assessments
28 Nov 2007
profitable relationships, according to the latest guidelines issued by the IPA.
Advertisers slam ITV as complaints rise sharply
28 Nov 2007 | by Nicola Clark
that this continuing dominant position necessitates continued regulatory intervention.' The IPA ...
IPA issues guide to assessments
27 Nov 2007 | by Jennifer Whitehead
productive and profitable relationships, according to the latest guidelines issued by the IPA.
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