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'Advertising is going to be key' this Christmas

ICM messages that 25- to 44-year-olds will be more reliant on their parents and in-laws to fund ...

Brand Health Check: Absolute Radio

, chairman of research firm ICM and a former managing director of the Radio Advertising Bureau ...

Tories launch Honest Food campaign and slam Heinz and Birds Eye

origin food labelling. The ICM survey found that 51 per cent believe food labelled as British indicates ...

Media: Stella magazine launches competition

" competition. The contest, backed by River Island and ICM Models, will search the country for size 12 to 16

If you build it, will they come?

It was a shakily constructed piece from the start. The ICM survey of 2000 people on which it was ...

Andrew Walmsley on digital: Addiction stories are overly alarmist

% send text messages. - 72% of women and 70% of men text regularly, according to ICM Research ...

News Analysis: NGOs dig in heels for a long GM war

food products derived from animals reared on a GM diet should be labelled as such Source: ICM. ...

 

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