Search results for "Hyundai"

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Can Cheil move beyond Korea and Samsung?

25 Oct 2012 | by Ian Darby

chaebols (the large, family-owned conglomerates such as Samsung, LG and Hyundai that dominate the Korean ...

Chinese car brand Qoros paves way for UK launch

22 Oct 2012 | by Matthew Chapman

should be able to undercut the price of mid-market brands including Toyota and Hyundai, because of cheap ...

Death of the mass-market car brand

18 Oct 2012 | by Alex Brownsell

Hyundai, have begun gnawing away at the mid-market giants. Economic woes The eurozone crisis has ...

Hyundai 'don't tell' by Innocean Worldwide

10 Oct 2012

The latest Hyundai spot in the US is directed by Frank Todaro and introduces a secretly adventurous

Private View: Gerry Moira and Dylan Williams

23 Aug 2012

With work from Orange, the BBC, Levi's, ChildLine, Nike and Hyundai....Naughty Korea. The Nice Koreans keep a surprisingly low profile in Hyundai 's attempt to rival Honda and ...

General Motors' Joel Ewanick: the pros and cons of 'superstar' marketers

16 Aug 2012 | by Jane Simms

and Hyundai before joining GM in 2010. His status as a marketing star was cemented when Forbes named ...

BETC London hires creative duo from M&C Saatchi

08 Aug 2012 | by Sara Kimberley

executive creative director Neil Dawson. The duo, who were behind Hyundai's 'Whatever It Takes' campaign ...

Hyundai 'whatever it takes' by M&C Saatchi and Innocean Worldwide

01 Aug 2012

Hyundai has released a spot by M&C Saatchi that aims to introduce the car brand to new consumers in...The central theme is that Hyundai will do whatever it takes to ensure everything works "just right ...

Renault switches focus with value-led Dacia launch

26 Jul 2012 | by Alex Brownsell

brand. The success of marques such as Skoda and, latterly, Kia and Hyundai, demonstrates what is ...

The marketing Olympics: which sponsors are leading the race to London 2012

04 Jul 2012 | by Alan Mitchell

Hyundai. HSBC is a major sponsor of rugby and golf, Guinness ties up with the RBS 6 Nations Cup and ...

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