Search results for "Hugh Bishop"

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Could allowing consumers access to their data backfire on brands? The Marketing Society Forum

10 Oct 2012

currently held by consumers, which will slowly erode as the digital economy becomes ubiquitous. NO - HUGH ...

Should brands that add to the obesity crisis subsidise healthier food options? The Marketing Society Forum

07 Sep 2011 | by Staff

YES - Hugh Bishop, Chairman, Meteorite All food providers and sellers should pay levies of ...

Is sustainability in danger of becoming the preserve of the wealthy?

25 May 2011 | by Staff

in doubt? Look at the Carbon Reduction Label on the front of this magazine. MAYBE - HUGH BISHOP ...

Opinion: The Marketing Society Forum

22 Sep 2010 | by Staff

. Knee-jerk reactions prior to confirmation of the facts must come with a health warning. YES: Hugh Bishop ...

Opinion: The Marketing Society Forum

14 Apr 2010 | by Staff

and behavioural analysis will play a vital role. MAYBE - Hugh Bishop, Chairman, Meteorite A ...

Brand Health Check: Levi's

10 Nov 2009 | by Joe Thomas

asked Hugh Bishop, chair-man of Meteorite and a former marketing director for Levi's, and Tracey Follows ...

Is regional tourism marketing in need of an overhaul?

15 Apr 2009 | by staff

the better. Yes Hugh Bishop, Chairman, Meteorite Any changes that have a positive effect ...

Opinion: The Marketing Society Forum - Why is cinema such a love-it-or-hate-it advertising medium?

26 Feb 2008

. HUGH BISHOP, CHAIRMAN, METEORITE I love it. Airing a creative ad in the cinema, a cathedral of ...

The Marketing Society Forum: Do the Ofcom/ASA findings show alcohol ad rules are working?

28 Nov 2007

, availability and parental responsibility also play a part. HUGH BISHOP, CHAIRMAN, METEORITE Yes, the ASA ...

Opinion: The Marketing Society Forum - Is discounting a risk to brand equity or a vital marketing tool?

01 Aug 2007

. HUGH BISHOP, CHAIRMAN, METEORITE Any brand that relies on buying its way into retailers is, quite ...

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