Etihad Airways launches first major ad campaign in three years
01 Mar 2013 | by Maisie McCabe
restaurants and hotels from around the world, to reinforce the commitment the airline makes to its customer ...
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Barclaycard brand chief Gary Twelvetree departs
05 Mar 2013 | by Alex Brownsell
Hotels as chief marketing officer in 2010. Others include ex-British Airways head of marketing ...
Thomas Cook to sponsor Jazz Travels
15 Feb 2013 | by Maisie McCabe
really are floating hotels with an amazing choice of activities to keep you entertained, not to mention ...
Marriott London Sevens appoints Partners Andrews Aldridge to TV brief
15 Feb 2013 | by Sara Kimberley
Marriott Hotels has appointed Partners Andrews Aldridge to handle a TV campaign for its sponsorship...Aldridge s existing relationship with the Marriott Hotels brand. Partners Andrews Aldridge will now ...
Big Data: Moving beyond the hyperbole
13 Feb 2013 | by David Benady
, hotels, airlines and retailers - have extensive databases storing many terabytes of information. Yet ...
Can a corporate rebrand really deliver a decisive change in internal culture? The Marketing Society Forum
13 Feb 2013
, Whitbread Hotels Restaurants Brands are a simple and well-understood expression of attributes, values ...
Helen Edwards: ditch the vanity metrics
07 Feb 2013 | by Helen Edwards
simultaneous variants of physical products. You can't, for example, build two hotels in exactly the same ...
Sector Insight (interactive): travel agents
30 Jan 2013 | by Jane Bainbridge
travel sector with Sealink and Thomson Holidays, later becoming group sales director at Forte Hotels ...
Belford returns to TBWA as creative director
24 Jan 2013 | by Sara Kimberley
its portfolio of clients including Adidas, Nissan, Aquafresh and Four Seasons Hotels and Resorts. Paul ...
Champions of Design: Smeg
23 Jan 2013 | by Staff
ovens and dishwashers designed for restaurants and hotels, plus instruments for health and medical ...
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