30 Apr 2013
Zagorka, the Bulgarian beer owned by Heineken, has released a series of seven short ads. Bartle Bogle Hegarty created the campaign, which it hopes will help Zagorka recapture some of its lost market share. The campaign is called "a taste less ordinary" and will only be shown in Bulgaria. It features ...
15 Apr 2013
| by Thinkbox
The ad, created by DDB Chicago for Anheuser-Busch Companies was also directed by Stone. After auditioning 80 hopefuls, he decided to film his friends instead: actor Paul Williams, bouncer Scott Brooks, and filmmaker Fred Thomas.
The campaign attracted a more youthful audience and was not only an industry award ...
the plate of Maryland Cookies, which they hope will be dunked into them. The TV ads were created by Mark ...
13 Dec 2012
| by Justin Tindall, group executive creative director, Leo Burnett London
to even greater heights.
We hope you enjoy the films.
To see more in this series, visit the Three ...
Clearcast upheld its original ban, claiming the ad (above) "could be seen as telling people not to go to supermarkets and buy soft drinks, instead help to save the environment by buying a SodaStream". Fiona Hope, SodaStream managing director, said she was "extremely concerned" about the final decision ...
you can save 1,000 bottles a year".
Fiona Hope, SodaStream UK managing director, said the decision ...
on YouTube and decide for themselves whether a ban is justified."
Hope added that 35 million bottles ...
,000 bottles a year".
SodaStream s UK managing director Fiona Hope hit back at the ruling, and said: "This ...
of marketing at Iceland, said: "We hope viewers will enjoy our new approach to this year s idents. We look ...
into everything they do, and we hope our customers feel the love in every cup."
Two years ago, Costa launched ...
15 May 2012
| by Zaid Al-Zaidy, chief strategy officer, TBWA\London
as the dark art is, how is polar bear going to overcome all of that? Its greatest hope is to create as much ...