Boots' Elizabeth Fagan to explore marketing landscape at Media360
08 Apr 2013 | by Arif Durrani
at BlackBerry, as the closing keynote speaker on 7 June. The smartphone maker is hoping to claw back some ...
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Nestlé axes Jenny Craig in the UK
15 May 2013 | by John Reynolds
of the brand in Australia and New Zealand. Nestl said it hoped to find new roles for the staff 12 impacted ...
Unilever marks Lotus F1 partnership with new SureMen range
18 Mar 2013 | by Matthew Chapman
that will launch in May. Unilever is hoping the high-profile partnership will help the SureMen brand achieve ...
Crown Paints appoints PHD to £1.5m media account
06 Mar 2013 | by Louise Ridley
exterior paints and Sadolin range of wood treatment products in the UK and Ireland. It hopes to continue ...
Counting down 2012's finest Marketing Moments
10 Dec 2012 | by Nicola Kemp
s hoping 2013 will deliver just as many magic moments! ...
Most read stories in advertising, marketing, media and PR (11 - 17 Nov 2012)
18 Nov 2012 | by Daniel Farey-Jones
will be unveiling a slinky new on-screen identity (Marketing, 16 November), Tumblr, which hopes to entice a few UK ...
Kimberly-Clark launches cold and flu season campaign for Kleenex range
14 Nov 2012 | by Nick Batten
becoming sore and red. Through our investment in the category this winter, we hope to grow the added ...
Unilever unveils six-month 'live social experiment' to fight food waste
01 Nov 2012 | by Loulla-Mae Eleftheriou-Smith
at this stage to quantify what exactly will come of it, but my hope is that if we identify the triggers ...
P&G seeks emotional connection with 'MyAriel' campaign
09 Oct 2012 | by Loulla-Mae Eleftheriou-Smith
golf practice. The wife states she had hoped that the colours would fade over time, but Ariel has ...
Sainsbury's launches advertising joint venture with Nectar partner
20 Sep 2012 | by Matthew Chapman
, it over-reached when it set up an in-store TV network, which it hoped would attract 5% of the revenue made ...
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