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Brand Barometer - Oasis thrives on Cactus Kid ad

will hope that the renewed interest in the brand transfers to an increase in sales. Richard Wood, www.brandindex.co.uk. ...

Brand Barometer - T-Mobile seeks ultimate value

are continuing to show an upward trend, with scores up from -5% on 29 May, to 3% on 8 July. T-Mobile will hope ...

Brand Barometer - Carlsberg scores a winner

brand profits from its association with football, Carlsberg will hope that its scores remain high when ...

Brand Barometer: Kronenberg's bubble of fun

index score - 12% on 12 June - for the year to date. Kronenberg will hope to retain and possibly ...

Brand Barometer: The bank that wants savers

, brands such as ING Direct will hope that the number of savers continues to increase ...

Brand Barometer - Sound of music gives Bud a real buzz

score at present, Budweiser will be hoping that it can build on this positive result in the coming ...

Brand barometer - New Mars ad rings bells with consumers

slogan, albeit appropriately pruned to give what Mars hopes is a more contemporary feel. Figures ...

Brand Barometer - New Ford Focus ad hits the high notes

and perceptions of both quality and value all showing an increase since the ad began running. Ford will hope ...

Brand Barometer - Tesco ads lack that extra bit of Spice

s celebrity coup doesn t have the zig-a-zig-ah it had hoped for. METHODOLOGY YouGov s BrandIndex is a daily ...

Brand Barometer - Post Office tries to be first class again

New ad campaign uses patriotic song Land of Hope and Glory to restore British pride in its services....of Land of Hope and Glory in the background, extolling the merits of the Post Office in a team talk to his ...

 

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