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British TV sales in 2011: Winners and losers

21 Dec 2011 | by Maisie McCabe

dropped by around 3% year on year, although those at the broadcaster are hoping it will prove to be nearer ... spend in January could be flat compared with 2011 and agencies hope the London 2012 Olympics ...

Unilever draws up 'Five Levers for Change' strategy

23 Nov 2011 | by Loulla-Mae Eleftheriou-Smith

behaviour, which the company hopes will "increase the likelihood of having an effective and lasting impact ...

DMGT's profits hit by Mail on Sunday price promotion

23 Nov 2011 | by John Reynolds

to lure in News of the World readers. It is thought that executives at DMGT had hoped to attract ...

Brand of the Year 2011 shortlist

09 Nov 2011 | by Staff

: 'To fly. To serve.' The brand will hope the engaging executions can help renew its position as one ...

Adwatch (Nov 2) - Top 20 recall: The Health Watch

02 Nov 2011 | by Richard Alford, Managing director, M&C Saatchi

. On launch day, of course, the website turned out to be crap and fell over. And with it went the hopes of a ... to fight gambling Goliath. I hope it succeeds, but I have a few lingering doubts about its approach ...

Argos and Homebase profits hit by sales slump

20 Oct 2011 | by Matthew Chapman

, most notably consumer electronics." The company will be hoping that it can turn around its fortunes ... launching a 4m campaign in July, pushing the order and collect service. It is also hoping to benefit ...

Adwatch (Oct 19) - Top 20 recall: Halifax

19 Oct 2011 | by Craig Mawdsley, Joint head of planning, Abbott Mead Vickers BBDO

Gok Wan and Gary Barlow? Only time will tell. I'm hoping that the campaign will evolve ...

Premier Foods to mirror Kraft and focus on 'Power Brands'

07 Oct 2011 | by John Reynolds

refinancing facilities. This process is well underway and we are hoping to reach successful conclusions in due ...

Data specialist Twenty hit by revenue plunge

06 Oct 2011 | by Daniel Farey-Jones

Twenty's board has been publicly considering strategic options for the company since June and non-executive chairman Mark Patron had no update this week, save for saying it hoped to conclude the process by the end of the year. The company's data sales division, which offers information on home movers to brands, made ...

Tories give up party political broadcast slot for East Africa

05 Oct 2011 | by Maisie McCabe

for such an important cause and hope it raises awareness and funds for the East Africa Appeal." Follow Maisie ...

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