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O2 hosts world's fastest digital pantomime

14 Dec 2010 | by Ed Owen

Created by archibald ingall stretton, each customer can create his or her own 20-second digital pantomime. Performances raise 50p for charity and O2 hopes to raise 10,000. A total of 9.7 million O2 customers will be sent texts to encourage them to click through to the site, where the four characters ...

OFT cracks down on 'deceptive' promotional blogging

13 Dec 2010 | by Ed Owen

transparency moving forward with set rules so that consumers can make informed decisions. We do hope this means ...

Tourism Ireland in social media push

09 Dec 2010 | by Sara Kimberley

Tourism Ireland is hoping to make a splash on Twitter by encouraging people to tweet about what

Jeep targets snowed-in consumers with latest campaign

08 Dec 2010 | by Alex Brownsell

The print and digital ads, running until 22 December, promote the Chrysler-owned SUV marque s Compact Jeep Patriot. Print executions play on the poor weather, carrying the line: "Oh hello snow: I d been hoping you d stop by . A digital push, by contextual advertising agency Vibrant, will target ...

Travelodge looks to digital donation box in charity push

08 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

. Travelodge is the second UK brand to partner with The Pennies Foundation and hopes to raise more than 200 ...

Jeremy Hunt's full speech on 'Britain's Superfast Broadband Future'

06 Dec 2010 | by Maisie McCabe

to America? Or can we do better?' "I hope that, after six months, the government s direction of travel ...

Media Perspective: How to make social experiences on the web more intimate

03 Dec 2010 | by Russell Davies

're invited by someone who's already a member. Their hope is to keep the quality of the material high. It ...

Google to face EU anti-trust probe

30 Nov 2010 | by Ed Owen

the holistic nature of the online eco-system and hopes that all issues stemming from Google s dominance ...

'Underwear Rule' campaign targets child sex abuse

29 Nov 2010 | by Sara Kimberley

The Council of Europe is hoping to encourage children suffering from sexual abuse to speak

Nokia to pay brands to build apps for Ovi store

24 Nov 2010 | by Ed Owen

abandon the platform to concentrate on developing Android phones, a market it hopes to dominate. Apple ...

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