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Honda launches cinema campaign alongside Avatar film release

15 Dec 2009 | by Sarah Johnson

and hopes to standout to viewers who are anticipating the new visual effects used in the film. It uses 972 ...

Tesco targets Guitar Hero gamers with real instruments

14 Dec 2009 | by Alex Brownsell

will roll out to other stores if it proves successful. A Tesco spokesman said it hopes to target would ...

Paul Taaffe named Cannes Lions 2010 PR jury president

14 Dec 2009 | by Arun Sudhaman

'. The majority of last year's PR winners were entered by ad agencies, a situation that Taaffe is hoping to change ...

Ruder Finn's Claire Martin to join drug firm Bayer in global team

14 Dec 2009 | by Gemma O'Reilly

for her replacement and that it was hoping to appoint someone in the New Year. ...

Paul Richards: Class War Doesn't Convince the Voters

11 Dec 2009 | by Paul Richards

, Obama. They've been about hope, aspiration, and eye-catching policies, not the school your opponent ...

Nielsen sells Billboard, closes two magazines

11 Dec 2009 | by Staff

was reported to have been hoping to receive $70m ( 42.6m) for the assets. The terms of the deal have not been ...

Viral View - Tips for success

11 Dec 2009 | by Jimmy Maymann

and hoping that a video achieves viral spread, it is better to opt for a strategic approach that relies ...

Flack

11 Dec 2009

Each desk area, or 'pod', was asked to create its own winter wonderland. The Wizard of Winter Oz theme stole the show. Let's hope a house doesn't fall on their creation. 2. Continuing the Scrooge theme ... Flack's postbag has yet to experience the usual deluge of Christmas cards. A spot ...

JWT launches internal social network

10 Dec 2009 | by Jacquie Bowser

is hoping the site enables its employees to work more effectively as a team, maximising campaigns. Ben ...

Archant moves to grow regional mobile advertising market

10 Dec 2009 | by Staff

the Norwich Evening News, in a move it hopes will help to create a market for regional mobile advertising.

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