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THE EDITOR'S CUT

31 Dec 2002 | by Lisa Campbell, Editor

. Maybe that's something for next year. In the meantime, we hope that, if nothing else, this issue ...

THE BOOK OF LISTS: The 10 best SMS campaigns

20 Dec 2002

of french fries in the hope of winning a prize. 2. CADBURY Developed by Triangle Communications ...

BRANDING: Safeway boosts Eat Smart range with new dishes

19 Dec 2002

The multiple is hoping to capture a larger slice of the healthy eating market by expanding the Eat Smart range, launched in January last year, from 135 products to 180 including main meals, side dishes, snacks and desserts. More than half will be either new lines or improved recipes. Smart Steam is a new ...

Camelot to tie with MSN for dedicated channel

19 Dec 2002 | by MARK KLEINMAN

it hopes will provide the impetus for a revival of interest in the Lottery (Marketing, December 5 ...

MEDIA: C4 launches last campaign for Friends

19 Dec 2002 | by POPPY BRECH

,000 deal to back the eighth series and Channel 4 is hoping it will also sponsor the ninth. Previous ...

SERVICES HELPLINE: Sam Solley takes the hassle out of finding the right product or service - you ask the question, he'll provide the answer

19 Dec 2002 | by SAM SOLLEY

-established in people's minds. People always need diaries and I'm sure there are many who are hoping to receive a ...

Competition body calls for submissions on SMG bid

17 Dec 2002 | by Jennifer Whitehead,

Gannett is hoping to buy the Glasgow papers in a £215m deal. However, it must be given the approval of the Competition Commission, after the competition minister Melanie Johnson referred the deal ... & Media, which was the only other bidder left in the race. Gannett, which owns USA Today, is hoping ...

Xbox launches £2.5m mail and online CRM drive

17 Dec 2002 | by Claire Billings,

number of scenarios that reflect the Xbox brand's "play more" ethos. It is hoped that the brand ...

THE BOOK OF LISTS: Your starter for tens

17 Dec 2002 | by CAROLINE MARSHALL, Editor

such as these are subjective processes, after all. But we've had a damn good go trying and we hope you find this issue mildly ...

THE BOOK OF LISTS: The 10 people with the right name for the job

17 Dec 2002

name like Bacon, let's hope he keeps bringing it home. 7. IAN BELCHER, UK Marketing controller, E J ...

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