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UK Athletics in hunt for a 'grass-roots' backer

20 Dec 2001 | by MARK KLEINMAN

sponsored by TSB in a deal that ended in 1997. Fast Track head of business development Marc Hope, who ... to several interested parties," said Hope. "We are looking for a brand to come on board and get involved ...

DIRECT: Nicorette in 'quit smoking' DM

20 Dec 2001 | by MARK KLEINMAN

hopes the campaign, called 'Start the New Year by stopping', will encourage smokers to adopt a day ...

MARKETING MIX: A brand for the weekend, sir?

20 Dec 2001

be no better, particularly with Peugeot offering 'the ride of your life' and Renault shattering the hopes ...

OPINION: Preserve loyalty but appeal to a new generation

20 Dec 2001 | by LAURA MAZUR, a business writer

. The company had hoped that by moving into products such as MP3 players, digital cameras and electronic games ...

BRAND HEALTH CHECK: Harrods - How can Harrods ride out the fall in tourism?

20 Dec 2001 | by SUZY BASHFORD

festive. Or so Mohamed Al Fayed, owner and chairman of the exclusive department store, will be hoping ...

AdCritic.com goes bankrupt

19 Dec 2001 | by Claire Billings,

been reported that Beckman had hoped to increase revenue by offering value-added services ... .com, and hope that we will be back in full swing some day soon." If you have an opinion on this or any ...

THE BOOK OF LISTS: The 10 Best cinema ads

17 Dec 2001

company: Stark Films 9. Sony PlayStation - Wolfman Outstanding animation based on Tim Hope ... imagination, perfect for PlayStation zealots. Agency: TBWA/London Copywriters: Tim Hope, Waen Sheperd Director: Tim Hope Production company: Passion Pictures 10. Jaguar - Wicked Game The new ...

THE BOOK OF LISTS: The 10 Top US TV programmes

17 Dec 2001

, they're lawyers. From the David E Kelley stable - you know, things such as Ally McBeal, Chicago Hope ...

THE BOOK OF LISTS: The 12 Best quotes of the year

17 Dec 2001

with existing words, so we've invented our own. We hope teenagers everywhere will be enjoying 'Oingy Boingy ...

THE BOOK OF LISTS: The 10 Outstanding media sales phenomena

17 Dec 2001

was alright. Luckily, I already knew I was stupid. I hope they're all going to be OK down there." 9 ...

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