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Stop Press

16 Dec 1999 | by ANNE-MARIE CRAWFORD

350,000 customers through Claydon Heeley International. PlayStation hopes to preserve its customer ...

MEDIA: Connectis aims at e-commerce

26 Nov 1999 | by JEMIMAH BAILEY

. The internet is our industrial revolution, said de Jacquelot. We hope our readers will gain a real ...

Forrest moves to Cubitt to head up new hi-tech arm

26 Nov 1999 | by ED SHELTON

Martin Forrest, a former director of hi-tech specialist Banner PR, is joining financial agency Cubitt Consulting to lead its new media and hi-tech arm. The post is a new one. Cubitt Consulting managing partner Simon Brocklebank-Fowler hopes that under Forrest the practice will become ...

OPINION: Let’s try to learn from errors of the past in the next 1000 years

25 Nov 1999 | by DRAYTON BIRD

hope, that a strategically placed tattoo or piece of scrap-metal may make you sexy, but doesn ...

Brunswick and Shandwick men create IR agency

19 Nov 1999 | by ANDREW HOLT

year and potentially around 15 staff by the end of 2000. The agency will be based in London and hopes ...

Vodafone calls on FD for Mannesmann bid

19 Nov 1999 | by ANDREW HOLT

is currently talking to institutional shareholders all over Europe at a series of meetings and hopes to make ...

DIRECT MARKETING: Financial mailing: gold or garbage? - Financial services marketers judge their sector’s mail to be poor

18 Nov 1999 | by JANE BAINBRIDGE

thinner on the ground than we would hope. Some companies direct mailings have all the hallmarks of good ...

Briefs

18 Nov 1999 | by ANNE-MARIE CRAWFORD

products. A leaflet with money-off coupons will reach homes throughout November. Kimberly-Clark hopes ...

Text 100 Group set to seek full FTSE listing

12 Nov 1999 | by JULIETTE GARSIDE

Text 100 Group announced this week that it expects to seek a full listing on the London Stock Exchange next month. Text, which has been quoted on OFEX since 1997, is hoping that a main market listing will enhance its stature and market profile, and allow it to create the kind of share option ...

ANALYSIS: Is this a proper relationship or just a fling? Businesses and brands want to have a relationship with their customers, but do customers want one with them? Jeremy Braune says a survey of 1000 customers shows the answer depends on the approach yo

28 Oct 1999 | by JEREMY BRAUNE, principal consultant at

, in which a few e-mails are sent out in the hope of being passed on by interested recipients ...

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