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Boots' Elizabeth Fagan to explore marketing landscape at Media360

08 Apr 2013 | by Arif Durrani

at BlackBerry, as the closing keynote speaker on 7 June. The smartphone maker is hoping to claw back some ...

Crown Paints appoints PHD to £1.5m media account

06 Mar 2013 | by Louise Ridley

exterior paints and Sadolin range of wood treatment products in the UK and Ireland. It hopes to continue ...

Kimberly-Clark launches cold and flu season campaign for Kleenex range

14 Nov 2012 | by Nick Batten

becoming sore and red. Through our investment in the category this winter, we hope to grow the added ...

P&G seeks emotional connection with 'MyAriel' campaign

09 Oct 2012 | by Loulla-Mae Eleftheriou-Smith

golf practice. The wife states she had hoped that the colours would fade over time, but Ariel has ...

Sainsbury's launches advertising joint venture with Nectar partner

20 Sep 2012 | by Matthew Chapman

, it over-reached when it set up an in-store TV network, which it hoped would attract 5% of the revenue made ...

Non-sponsors rein in London 2012 adspend

31 Jul 2012 | by Gemma Charles

in the year which highlighted its swimming sponsorship, featuring medal hopes Rebecca Adlington and Keri ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

10 May 2012 | by Rachel Barnes

place to spend our money. I hope it works out for (P G). The best thing for us is that everybody ... , all the better. P G has put the money in the Olympics and that's its choice. I hope it works. We ...

Unilever rolls out £2m Comfort Exhilarations campaign

30 Apr 2012 | by Loulla-Mae Eleftheriou-Smith

The campaign, created by Ogilvy and launching at the start of May, features a TV ad and showcases the brand s packaging redesign and the introduction of two new fragranced variants, Blushing Poppy and Peach, and Vanilla and Gold Iris. The campaign will run until the end of September. Unilever hopes to bring new ...

P&G Marc Pritchard: The full WACL speech

22 Mar 2012 | by Rachel Barnes

at the heart strings like the famous Kids ad from Vancouver that I hope you ve all seen, but we re also ...

Boris teams up with P&G to kick off capital clean-up

12 Mar 2012 | by Loulla-Mae Eleftheriou-Smith

Johnson hopes they will improve Londoners' "quality of life". British actress Keeley Hawes has been ... its best ahead of London 2012, when the world s attention will be on our capital. "We hope ... 's Capital Clean-Up, which I hope will be the biggest yet. Through this campaign, we are calling on Londoners ...

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