A mixture of surprise and cynicism met the announcement that Butler Lutos Sutton Wilkinson was to merge with Cowan Kemsley Taylor to create an agency with claimed billings of pounds 60 million (Campaign, last week).
-shocked by the Yellowhammer takeover because it was very difficult. Let s hope Mudge doesn t regret his move to DMB MUDGE ...
less space in them than one of Geri s dresses. So Loftus and Williams are pinning their hopes ...
Sega is grappling for its share of the computer games market with a pounds 4m pre-Christmas campaign which focuses on its major strength, Sonic the Hedgehog.
. Eidos is the first of what could be a community of advertisers on the site, he hopes. Eventually ...
. Boots and Tesco have already signed up to promote the appeal in-store and Great Ormond Street hopes ...
The advantages of improving business performance are obvious: larger revenues, increased profitability, higher customer satisfaction, better quality of service. But less straightforward is how to go about achieving that improvement. In the quest to do things better, benchmarking may well hold the key.
Mix is indebted to Propeller s Rod Powell, who alerted us to an intriguing little ad in last Tuesday s Daily Telegraph business opportunities section.
The advertising industry is hoping to use the launch of the government s new inter...The advertising industry is hoping to use the launch of the government s new inter-departmental task force for the UK s creative industries to prevent the spread of restrictive legislation. The new body, which was launched this week alongside the renamed Department of Culture, Media and Sport ...
Max Clifford has been hired by imprisoned businessman Owen Oyston to improve his image in the run up to his rape conviction appeal.
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