to remove filtersKellogg to fight obesity with 'calories' strategy
18 Aug 2004 | by Emily Rogers
. Honey-flavoured HM's, named after Sugar Puffs' icon, the Honey Monster, will be backed by a £500,000 TV campaign ...
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The Return of the Furry Animals
03 Dec 2004
, and the Sugar Puffs Honey Monster? "Despite our veneer of sophistication, we are none of us so very ...
Media mentor
11 May 2004 | by MediaWeek
something surreal and fascinating about discussing the Honey Monster, Tell Sid and of course the latest task ...
Celebrity PR: The Power of Celebrity
30 Apr 2004
long way from the super-clean brand celebrities of yesteryear - the Milky Bar Kid, the Honey Monster ...
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