Raymond Snoddy on media: Local strategies carry real clout
28 Jun 2006
campaigns run for six brands: Innocent Smoothies, Thomas Cook, Foster's, Heinz Tomato Ketchup, Lavazza and ...
not the Heinz or Unilever interpretation. Lessons have been learned with Indian, Thai and Italian ...
campaigns run for six brands: Innocent Smoothies, Thomas Cook, Foster's, Heinz Tomato Ketchup, Lavazza and ...
. The tone of most press coverage suggests The Body Shop and Linda McCartney's – owned by Heinz – should ...