COMMENT: FOCUS: CRISIS TELEMARKETING; When the phone line becomes a lifeline
08 Nov 1996 | by WENDY SMITH
crisis management machinery was set in motion when client Heineken had to recall three million ...
Client: Whitbread Beer Company PR Team: Cohn and Wolfe Campaign: Heineken Export Wildest Dreams...Client: Whitbread Beer Company PR Team: Cohn and Wolfe Campaign: Heineken Export Wildest ...
crisis management machinery was set in motion when client Heineken had to recall three million ...