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Bulmers owner Heineken signed a deal with Google at the end of last month to collaborate on digital ...
30 Jun 2011
| by Ben Bold
Google has signed a ground-breaking deal with Heineken to collaborate on digital advertising..., Heineken will be given privileged access to the search firm's data and receive discounts.
The paper ...
29 Jun 2011
| by Stuart Derrick
's Star Player Champions League app for Heineken. "They're getting live data back that allows them to ...
Facebook fans , acquiring 40,000 fans in the process. Meanwhile, Heineken is planning to sell branded ...
Ford, Xbox and Heineken were the most talked about advertisers in social media during the Uefa..., with 486 mentions and Heineken, official sponsor of Uefa, screening its recent ad The Entrance , with ...
25 May 2011
| by Sarah Shearman
Heineken hikes its overall marketing budget by 17%. Its recent marketing activity for Foster's has focused ...
18 May 2011
| by Staff
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NO - NICK HUDSON, HEAD OF MARKETING COMMUNICATIONS, HEINEKEN
My immediate reaction is that this ...
05 May 2011
Heineken has launched StarPlayer - a live 'dual screen' football game app that lets fans watch UEFA
Heineken has launched StarPlayer, a dual-screen football game, as part of its Uefa Champions League...asked a series of trivia questions to win points.
The game can be played on the Heineken Facebook ...
Evolution Bureau, San Francisco, and 'Heineken Trophy Hunt', by LBi Lost Boys, Amsterdam.
It is an open ...