CAMPAIGNS: HEALTHCARE PR - PR sheds light on male health risks
23 Jul 1999 | by NICK PURDOM
Client: Institute of Cancer Research
Client: Action Research PR Team: In-house Campaign: Raising Awareness About Research Into the Effects on Children of Untested and Unlicensed Medicines Timescale: December 2000 - September 2002 Budget: Undisclosed
Client: Institute of Cancer Research
Allied Bakeries has become the latest entrant to the functional foods market with the launch of Burgen Bread, a soya and linseed loaf. Functional foods contain biologically active elements which claim to deliver benefits beyond basic nutrition. Burgen Bread claims to provide a good source of plant oestrogens...
PHARMACEUTICALS: Restrictive legislation makes it difficult to promote new drugs, regardless of their benefits HOSPITAL PR: Communicating changes to NHS and private hospitals without incurring the wrath of the public PRICE FIXING: Small pharmacies come under threat by cut price OTC medicines being...
Hospital treatment is a highly charged, ultra-emotive issue. The NHS is a cherished institution. And the British public has come to expect high- quality hospital treatment as its tax-given right.
The healthcare PR sector in the UK had an active year during 1998. As the PR Week league table...The healthcare PR sector in the UK had an active year during 1998. As the PR Week league table ...
Campaign: Launch of vivatap Client: Brunel Healthcare PR team: Bloomsbury Communications
Larger PR agencies have been eager to snap up small healthcare PR specialists in recent times but...Larger PR agencies have been eager to snap up small healthcare PR specialists in recent times ...
The healthcare PR industry is overlooking traditional media outlets in the rush to improve online
business continue to boom in the healthcare PR sector.