HEALTHCARE PR: A day in healthcare PR
22 Nov 2002
Alastair Ray looks at how a brand comms PRO at AstraZeneca sets next year's strategy
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View from the Top: Max Clifford
29 Nov 2002 | by Mark Johnson
Times wants to know what he thinks about healthcare PR, the editor of a national daily calls up for ...
Shire Health/O&M in consumer health link
08 Nov 2002
's largest healthcare PR and medical education firms, become part of O&M's healthcare advertising, direct ...
EDITORIAL: Consumer boost for health at WPP
08 Nov 2002
shape. The most pertinent spur however for bringing together WPP's healthcare PR and broader marketing ...
CAMPAIGNS: Action funds youth study on medicine - Healthcare PR
04 Oct 2002 | by ADAM HILL
Client: Action Research PR Team: In-house Campaign: Raising Awareness About Research Into the Effects on Children of Untested and Unlicensed Medicines Timescale: December 2000 - September 2002 Budget: Undisclosed
WPP interims show that PA and PR are hardest hit in group
23 Aug 2002 | by Chris Scott
decline in the first six months of the year. Specialist comms, which includes healthcare PR, recorded ...
ANALYSIS: Health PROs hit back on 'disease awareness' PR - Disease awareness campaigns by healthcare PROs came under attack last week for promoting awareness of illnesses as a way of publicising their cures Chris Scott reports.
09 Aug 2002 | by CHRIS SCOTT
typical of the sector rather than exceptional. Critics - predominantly from outside the healthcare PR ...
PR LEAGUE TABLES: Healthcare adapts to a global outlook - Health specialists are adjusting to sector changes
16 May 2002
major health education programmes. All of these trends have had an impact on healthcare PR. The fact ...
PR LEAGUE TABLES: B2B agencies face lean future - Competition hots up as shops fight for business
16 May 2002
important as targeting the public. Healthcare PR is becoming more consumer-focused, but will always have a ...
Shire Hall reveals three more firms as group rebrands
26 Apr 2002
The Shire Hall Group of healthcare PR agencies has launched three additional companies and has
Additional Information
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