08 Nov 1996
| by HILARY FREEMAN
created a tripartite relationship - between
the healthcare PR agencies, their pharmaceutical clients and ...
08 Nov 1996
| by HILARY FREEMAN
Larger PR agencies have been eager to snap up small healthcare PR
specialists in recent times but...Larger PR agencies have been eager to snap up small healthcare PR
specialists in recent times ...
06 Jun 1996
| by LAURA MAZUR
Healthcare PR continues to offer rich pickings for an assortment of
specialists and big players as more ...
31 May 1996
| by KATE NICHOLAS AND PETER ROBINSON
.
Healthcare PR is no longer about drug promotion but disease management
and therapeutic categories, says ...
31 May 1996
healthcare PR support
to local and international clients. Motorola has already assigned its
cellular ...
19 Apr 1996
Siemens Nixdorf Information Systems, the German owned IT services giant,
is reviewing PR for its healthcare division as it expands its share of
the medical IT market.
19 Apr 1996
| by LEXIE GODDARD
John Stephenson, former-chief executive of defunct healthcare PR firm
MC2, has resurfaced at...John Stephenson, former-chief executive of defunct healthcare PR firm
MC2, has resurfaced at ...
01 Mar 1996
| by ROBERT GRAY
PHARMACEUTICALS: Restrictive legislation makes it difficult to promote
new drugs, regardless of their benefits
HOSPITAL PR: Communicating changes to NHS and private hospitals without
incurring the wrath of the public
PRICE FIXING: Small pharmacies come under threat by cut price OTC
medicines being...
01 Mar 1996
Hospital treatment is a highly charged, ultra-emotive issue. The NHS is
a cherished institution. And the British public has come to expect high-
quality hospital treatment as its tax-given right.
23 Feb 1996
| by LEXIE GODDARD
opened up a world of new business healthcare PR opportunities
for B-M. It was like the road to ...