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Healthcare PR - May 2010

How the success of the dementia lobby is inspiring other groups representing health conditions. Plus - essay writers consider how comms can aid the NHS overhaul.

Healthcare: PR agencies advised over NHS shake-up

Healthcare comms professionals should respond to the Government's proposed NHS shake-up by looking for new strategic partnerships with pharma companies, according to leading industry figures.

Simon Hackett, Pegasus - Manifesto for healthcare PR

The changing healthcare environment in the UK calls for a different kind of PR practitioner.

Mundipharma hands brief to Chamberlain Healthcare PR

Drugs firm Mundipharma has called in Chamberlain Healthcare PR to handle its company-wide comms.

Publicis Groupe acquires healthcare PR agency Resolute Communications

Publicis Groupe has acquired healthcare PR agency Resolute Communications, it has been announced

Burson-Marsteller appoints healthcare PR veteran Helene Ellison for global role

Burson-Marsteller has appointed veteran healthcare communicator Helene Ellison as global chair of the firm's healthcare practice.

Pharma comms chief warns healthcare PR professionals of social media pitfalls

The healthcare PR industry is overlooking traditional media outlets in the rush to improve online

 

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