Client: Zimmer Orthopaedic Devices PR team: Kaizo incorporating Beer Davies Time scale: May-October 2003 Budget: 75,000
Client: NHS Information Authorities PR Team: In-house/Orchid PR Campaign: Launch of Newborn Hearing Screening Programme Timescale: September 2003 Budget: 4,500
The story of the downturn in the communications sector is of a chill wind gradually reaching areas of the industry previously thought immune.
Healthcare PR agencies are predicting a poor economic outlook for the rest of the year, blaming
Communications, and Rosemary Hennings, a one-time freelance healthcare PR consultant, the agency aims to be ...
influence, and pharma companies squeezed their spending, 2002 was clearly a pivotal year for healthcare PR.... Furthermore, for those companies entering the league table that split out their healthcare PR income, by far ...
Client: AstraZeneca PR Team: CPR Worldwide Campaign: European launch of Zomig Nasal Spray Timescale: August - October 2002 Budget: Undisclosed
Alastair Ray looks at how a brand comms PRO at AstraZeneca sets next year's strategy
Client: Action Research PR Team: In-house Campaign: Raising Awareness About Research Into the Effects on Children of Untested and Unlicensed Medicines Timescale: December 2000 - September 2002 Budget: Undisclosed
PRWeek's first ever roundtable on healthcare PR drew leading industry figures - from both agencies...ble debate for the healthcare PR sector comes at a time when the industry is witnessing great ...
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