Pharma comms chief warns healthcare PR professionals of social media pitfalls
01 Jun 2010 | by Gemma O'Reilly
The healthcare PR industry is overlooking traditional media outlets in the rush to improve online
Healthcare comms professionals should respond to the Government's proposed NHS shake-up by looking for new strategic partnerships with pharma companies, according to leading industry figures.
The healthcare PR industry is overlooking traditional media outlets in the rush to improve online
How the success of the dementia lobby is inspiring other groups representing health conditions. Plus - essay writers consider how comms can aid the NHS overhaul.
The changing healthcare environment in the UK calls for a different kind of PR practitioner.
Publicis Groupe has acquired healthcare PR agency Resolute Communications, it has been announced
Drugs firm Mundipharma has called in Chamberlain Healthcare PR to handle its company-wide comms.
Burson-Marsteller has appointed veteran healthcare communicator Helene Ellison as global chair of the firm's healthcare practice.