Allied Bakeries has become the latest entrant to the functional foods market with the launch of Burgen Bread, a soya and linseed loaf. Functional foods contain biologically active elements which claim to deliver benefits beyond basic nutrition. Burgen Bread claims to provide a good source of plant oestrogens...
The health secretary, Frank Dobson, seems to have delivered health service communicators a double whammy. Not only has he just announced a whole series of reforms for trusts and health authorities to implement, causing them a major PR headache, but he also wants them to cut their management budgets.
1996 was a bumper year in healthcare PR as many agencies saw dramatic increases in fee income. The...1996 was a bumper year in healthcare PR as many agencies saw dramatic increases in fee income ...
Blackwell Healthcare PR and a major acquisition in the pipeline....of Blackwell Healthcare PR and a major acquisition in the pipeline. The consultancy offers a ...
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