Greggs, the bakery group, has invested more than £1m in a new marketing campaign that includes its...posts. Graeme Nash, head of customer and marketing at Greggs, said: "The new campaign is focused on ...
Ken McMeikan, the chief executive of Greggs, is leaving the baker to take up the same role at Brake...Greggs said today that he will stay on in his role until a successor is appointed. It has begun a ...
11 Oct 2012
| by John Reynolds
Greggs has today reported like-for-like sales have dropped 2.6% in the 14 weeks to October, blaming...campaign for its Halloween range.
Today Greggs, which has 1,600 shops in the UK, reported its financial ...
Greggs has enlisted the help of five zombies in a digital campaign promoting its Halloween range....city to a Greggs, where they attempt to walk inside, leaving screaming consumers in their wake.
The ...
Greggs has launched a competition to identify its most passionate fans in social media, with the...punningly calls an Arthur Million , which is an enthusiastic and passionate fan who "loves Greggs the most ...
Greggs is plotting a major revamp of its stores and is also poised to introduce a loyalty card in a...Greggs, which has around 1,600 stores across the country, has sounded out interest in the ...
The Cloud , the BSkyB-owned Wi-Fi service, has signed Greggs as the first advertiser for the...travel information from Sky alongside advertising from brands, such as Greggs.
Brands will be able to ...
18 Apr 2012
Greggs has launched an integrated marketing campaign designed to reinforce its value and freshness..."Professor Gregg T Bud" Greggs' own "tastebudologist". ...
Greggs is to trial opening stores at motorway service locations across the country in a bid to...initiative will be run as a franchise operation, which is new to Greggs.
The Greggs service station shop ...
Greggs has commissioned a digital advertising campaign to support a product launch, for the first...Greggs has previously used major brand-building campaigns, such as its 'Home of Fresh Baking ...