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Greggs chief quits after four years

Ken McMeikan, the chief executive of Greggs, is leaving the baker to take up the same role at Brake...Greggs said today that he will stay on in his role until a successor is appointed. It has begun a ...

Greggs hit by weak sales on the high street

Greggs has today reported like-for-like sales have dropped 2.6% in the 14 weeks to October, blaming...campaign for its Halloween range. Today Greggs, which has 1,600 shops in the UK, reported its financial ...

The challenges of taking a regional brand national

roots to a broader British audience.' So, whether it's Greggs' march south to pasty domination or ...

Helen Edwards: 'Know your brand' is a neat winning formula

The recent achievements of John Lewis and Greggs illustrate the importance of being true to your...Newcastle-based baker, Greggs, is branching out successfully overseas. How does that work? How does this ...

Greggs launches hunt for brand superfans

Greggs has launched a competition to identify its most passionate fans in social media, with the...punningly calls an Arthur Million , which is an enthusiastic and passionate fan who "loves Greggs the most ...

Greggs launches concept store and considers loyalty card

Greggs is plotting a major revamp of its stores and is also poised to introduce a loyalty card in a...Greggs, which has around 1,600 stores across the country, has sounded out interest in the ...

Brand Health Check: Muller

, and former Greggs and Burger King marketer Michele Young, now director of Foodservice Support and ...

Greggs to open service station outlets

Greggs is to trial opening stores at motorway service locations across the country in a bid to...initiative will be run as a franchise operation, which is new to Greggs. The Greggs service station shop ...

Costa overtakes McDonald's to become number three chain

overtake the US fast-food giant. But Costa Coffee still lags behind the top two chains Greggs with ...

Greggs moves to digital to back doughnut launch

Greggs has commissioned a digital advertising campaign to support a product launch, for the first...Greggs has previously used major brand-building campaigns, such as its 'Home of Fresh Baking ...

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