Education: Are PR degrees of any value?
14 May 2004
. And this trend is sure to continue with the Government's efforts to encourage more school-leavers into university ...
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Thought Leader: The evolving face of CSR
28 May 2004 | by Giles Gibbons, founder of CSR consultancy Good Business and author, with Steve Hilton, of Good Business
of consumer brands' cultural power as an engine of social change. With governments increasingly accepting ...
Crisis Training: Facing the media
07 May 2004
. The most recent was last year when Nestle demanded the Ethiopian government repay £3.7m in debts while ...
Sponsorship: Ready for kick-off
07 May 2004
, the Continent's governing body for football. From cars to cameras and burgers to phones, they have an audience ...
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