01 Apr 2013
| by Marc Mathieu
, we see a trend toward democratisation as the form of government that Churchill once cited as "the ...
And for good reason. Still battening-down-the-hatches, the dilemma for brands remains whether to hike salaries to remain competitive. After all, it costs a lot of money to replace good people, with the truly talented not governed by the rules of recession. With this in mind, what should we take out from ...
. No government is going to cough up that much cash for a sports day." And cough up they have, in addition ...
05 Apr 2012
. Regulation is for government, not advertisers.
MAYBE - SUE UNERMAN, CHIEF STRATEGY OFFICER, MEDIACOM ...
, and ad revenues can give regulators a very big stick.
The government should recognise that self-regulation in advertising serves all parties well. Advertisers could ask for the quid pro quo that the government protects ...
to support or bring down those businesses, leaders or governments that they do or don't 'like'," he says ...
25 Jan 2012
| by Helen Edwards, PPA, Business columnist of the year
the UK's reported overall happiness. What is to be gained? Even if a government could contrive to achieve ...
11 Jan 2012
| by George Nimeh
subtle: a slight shift of an ad placement or a modification to the rules governing the way companies can ...
20 Jul 2011
| by Andrew Walmsley
will be ready for the battlefield by about 2035.
- All of which brings us to a 2006 UK government study ...
Much of the report, commissioned by the government and published in June, is about common sense and consistency. Films and games are rated by the BBFC; why are music videos not rated?
Nanny state? Actually ...
'.
Then what? Where is nanny?
The government cannot censor Facebook, so it is to the Advertising Association ...
18 May 2011
| by Andrew Walmsley
There is seemingly endless debate among government, regulators and the industry about the 'future of broadcasting'. Arguably, though, broadcasting is the least important thing broadcasters do. To figure out their place in the digital world, it helps to look at FMCGs.
The marketing of FMCGs is often regarded as a ...