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Ofcom takes action as consumers plagued by growing nuisance calls

, but this is a complex area that requires joint action from a number of different agencies and government ...

FMCG brands are sponsorship 'opportunists', claims cricket chief

Perera's comments come ahead of the cricket governing body's unveiling of another financial services provider in one of its key sponsorship categories, which begins next year Both Brit and FriendsLife have confirmed they will not be renewing their respective sponsorship deals as England team ...

Diverse, ageing and losing faith: dissecting the British consumer in 2013

for the government. What can it teach marketers, though? We have picked through the data to highlight key themes ... , through education to retail and fashion. As ever, the government will lead the way, not just ... looks archaic. The government seems to agree, so, ironically, the main casualty of the 2011 census might ...

DMA issues call centre guidelines to protect dementia sufferers

The guidelines are being issued the guidelines as part of a voluntary initiative, in response to the Government's "prime minister's challenge on dementia" report. It aims to deliver improvements in dementia care for the 670,000 people in the UK diagnosed with the condition. Additional issues will also ...

Government 'Midata' plan comes under fire

The government has unveiled its 'Midata' plan, which aims to revolutionise how consumers access..., rather than the electronic format put forward by the government. Tesco refused to comment, while Asda ...

East Coast trains poaches First Direct's Cowen for top marketing role

East Coast Mainline, the Government-owned rail operator, has poached former First Direct head

Direct Line axes comedy ads for service-led approach

the assets by the end of 2014 under the terms of its bail-out by the UK government in 2008. Chief ...

Govt looks at compelling companies to release data to consumers

The Government has launched a consultation to explore its options for compelling companies to give

Mike Hoban leaves Confused.com

Hoban joined Confused.com in July 2010, following an 18-month stint leading the marketing for the government's Directgov portal. He has also previously held senior marketing roles at Scottish Widows, Barclaycard, British Airways and WH Smith. While at Confused.com, Hoban oversaw the development of the site ...

Non-Olympic sponsors make hay as ad blackout period ends

their 8m a-year sponsorship deal , as the sports governing body moves to a multi-brand sponsorship model ...

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