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Government relaxes brand partner campaign rules

The Government has relaxed its partnership guidelines, making it much easier for brands...The relaxed guidelines, in place from this week, free up government departments to leverage more ... with "transparency and fairness" when approached by brands. The Government will also be able to work with partners ... rules governing brand relationships were preventing access to much-needed support for marketing ...

B&H owner has ad criticising plain packaging banned

Benson & Hedges and Silk Cut-owner Gallaher has had three ads challenging the Government...Consultation on the Future of Tobacco Control, the Government had considered and put forward a range of control ... they said reinforced the fact that the Government had rejected the idea to introduce plain cigarette ... concluded that Gallaher s assertions in the ads that the Government had strictly rejected the proposals were ...

Wonga.com and co to face advertising restrictions

, under plans announced by the Government today....The Government is going to work with the Office of Fair Trading, the Advertising Standards ... practices or risk losing their licences. In April 2014, the Government will give responsibility to regulate ... on consumers is deeply concerning. "The Government wants to see tough action to clampdown on the advertising ...

IPA investigates GPS review flaws

The IPA is investigating the Government Procurement Service after agency pitches were hit...planning reviews have been caused by the unexpected volume of agencies applying and complicated government legislation, which includes stringent rules and regulations to ensure fairness. The Government has revealed ...

Bolt and Farah help DCMS to thank Britain in new 'GREAT' ads

The Government has issued an impromptu campaign under its 'GREAT Britain' banner to thank

Creatives and planners to aid young entrepreneurs

are to get involved in a Government-backed loans and mentoring initiative to help people under-25 start

IPA Creative Pioneers Challenge places 87 people

one-year paid internships in a Government and Creative Skillset-backed scheme, and 59% have been ... by the coalition Government, chief executive of Creative Skillet Dinah Caine, and 'Dragons' Den' star James Caan ...

Israeli tourism ad misled readers over state boundaries

recognised as part of Israel. The Israeli Government Tourist Office, which ran the ad, said the map ... . The Israeli Government Tourist Office was unavailable for comment. Follow Daniel Farey-Jones on Twitter ...

Ad industry in need of more support, AA's Patterson says

According to Gavin Patterson, the president of the AA and the chief executive of BT Retail, the ad industry is set to add up to 20,000 new jobs to the UK economy by 2014, but the growth potential of the industry is still being overlooked by government. At the conference, Patterson argued that, with more ...

Greenpeace creates dead bird prints to highlight deep-sea oil drilling dangers

The campaign follows the New Zealand government opening its waters to foreign oil companies for deep-seal oil prospecting. Oil canvases, posters and a online video feature birds killed by the MV Rena cargo ship which ran aground in October last year, spilling 350 tonnes of oil into the Bay ...

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