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CLOSE-UP PERSPECTIVE: A serious PR focus suits the buoyant advertising mood

, but that s clearly not the case. Adspend is rising, the Government is pro-advertising and spending like ... the understanding of how advertising works at the level of government, pressure groups and in the boardroom? We ...

Public Relations: Global ambitions - Hardly a month goes by without a communications group adding another PR operation to its portfolio Amanda Hall examines how relationships between group agencies work in practice.

; Government Policy Consultants 2 WPP Group dollars 3 ...

 

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