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CREATIVE STRATEGY: Let's raise our glasses to a witty press ad from Fairhills

, but it s not the usual rubbish. While governments may change, one trend that remains a constant is the state wagging ...

Plans to scrap the COI reflect the changing landscape

part of a major overhaul of current communications and reflects a major step-change in Government...From the outset, the coalition Government has placed the emphasis on two new policies: to reduce the deficit and the desire for a smaller role for government. The COI s activity is generally based around ... , more recently, to encourage people to adapt their behaviours. Historically the Government has strived ...

COI to be replaced by Government Communications Centre

The Government has been advised to replace the COI, its 65-year-old ad body, with a Government...(COI) today (18 March) in favour of a centralised unit composed of government marketers from ... , media owners, government and voluntary and community organisations to work together for free or near ... credibility in the communications industries to form a new Government Communication Oversight Panel ...

Brits and their bank holidays

the European average of 11. Yet with the government keen to help businesses recover from the economic ...

Think BR: SXSW Interactive...It's all about the second screen

Interactive. Yes, you can seek out talks on government data visualisation, open source architecture ... to be the best computer book publisher in the world - made the case for government being run as a platform ... is that government should build the essential but costly infrastructure and then let smart people invent clever ...

McDonald's to put calorie-count on menus

, as the fast food chain signs up to the Government's "responsibility deal"....The fast food company made the announcement today (15 March), mirroring a similar announcement from Yum!-owned Pizza Hut and KFC, as fast food companies back the Government s move to crack down ... , calorie information." The Government's responsibility deal has been backed by more than 170 companies ...

Think BR: The Cap Code extension can only be a good thing

is to remain independent from government regulation. Time will tell how truly enforceable it is given ...

Trading places: this week's people moves

post at the heart of the Government's marketing and communication activity less than two years after ...

The recession made the BBC into a 'dangerously tall poppy'

and the Welsh language channel S4C, in return for a Government promise not to put any further financial burdens ... " over the next five years and the Government had undertaken not to come back for a "second bite ...

COI departures continue as CEO Lund exits

post at the heart of the Government's marketing and communication activity less than two years after...to wait until the findings of the review of the Government's direct communciations to be published before ... for a radical centralisation of the marketing function across the Government and its executive agencies ... Government froze all of its non-essential advertising and marketing activities in May last year. As part ...

 

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