Ecclestone plunges Formula 1 into racism row
07 Nov 2008 | by Darren Davidson
someone and their family is never a joke and cannot be condoned in any way. Governments and sport ...
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BrandRapport acquires sponsorship consultancy Arena
07 Nov 2008 | by Jacquie Bowser
Arena, which was founded in 1988, will be renamed BrandRapport Arena. The agency is based in London and Manchester and specialises in UK football sponsorship. Arena has worked extensively with the Premier League, The FA, The Football League and most other football governing bodies over the past 20 ...
Budweiser renews Manchester United sponsorship deal
07 Oct 2008 | by Dan Leahul
with American insurance company AIG, which had to be rescued with an emergency loan from the US government last ...
FA plans England's bid to host 2018 World Cup
07 Oct 2008 | by Ed Kemp
LONDON - Football Association (FA) has become the first governing body to confirm that it will bid
Brands increase their presence in the classroom
16 Sep 2008 | by Gemma Charles
to 'families, educational providers and the brand or government body'. One London primary school teacher who ... of this is Kellogg's investment in school breakfast clubs. This initiative has burgeoned with the government ... government campaigns. Sonia Tasker, its channel editor for schools, says: 'We are quite judicious about who ...
Adidas invests in five London sports venues as part of Olympic sponsorship
11 Sep 2008 | by Alex Brownsell
in the Games, although the brand says it hopes its investment will be matched by the government-backed National ...
Middle East investors use sport to build brands
09 Sep 2008 | by Ed Kemp
'. The International Cricket Council, the sport's governing body, is now based in Dubai, making a first cricket World ...
Sheffield United to be sponsored by Malta
14 Aug 2008 | by Sarah Finley
's government to deliver dual benefits including the development of players, community schemes and proactively ...
English Premier League launch may raise cricket's appeal to consumer brands
29 Jul 2008 | by Richard Gillis
that the governing body's annual income is about 70m, with broadcast rights accounting for 75% of that figure ...
Barclays to sponsor tennis in £17.5m deal
18 Jun 2008 | by Jacquie Bowser
LONDON - Barclays has signed a £17.5m five-year deal with ATP, the governing body for men
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