04 Dec 2007
| by Jane Simms
, an adviser on nation branding to various governments, says that although opinion formers recognise the rise ...
27 Nov 2007
| by Jacquie Bowser
The deal with the British Surfing Association, the sport s governing body for Great Britain and the Channel Islands, will help some of the country s talented young surfers compete at an international level. Calypso will help to fund expert coaching and provide logistical support for the 12-strong British Junior ...
27 Nov 2007
| by Alex Donohue
', in failing to speak out against China's support for the Sudanese government's military regime, according...to protest to the host government about its stance on Darfur. Civil conflict in Darfur has so far claimed ...
, from which it buys oil, and has blocked moves in the UN aimed at pressuring the Sudanese government ...
the Chinese government about its stance on war-torn Sudan. It said the companies were guilty of engaging ...
27 Nov 2007
| by Nick Johnson
Sponsorship MasterCard v FIFA The case In a colourful case that did nothing to boost FIFA s reputation, MasterCard challenged the football governing body s entry into a sponsorship agreement with Visa. Under the terms of the 2002 sponsorship deal between FIFA and MasterCard, the latter claimed it had a ...
22 Nov 2007
| by Alex Donohue
with the FA, and although the takeover has been welcomed by the governing body, poor sales of Umbro s replica ...
s governing body said qualification failure would not affect its contracts. However, the FA estimates ...
23 Oct 2007
| by Ed Kemp
. Football s world governing body, FIFA, for example, is launching a loyalty programme to boost the value ...
11 Oct 2007
| by Alex Donohue
LONDON - The British Canoe Union, the sport's governing body in the UK, has launched a search.... The governing body is now searching for headline sponsors for its work to endorse a sport that has been the UK ...
08 Oct 2007
| by Ben Bold
by motorsports governing body the FIA after the Ferrari spying controversy, McLaren is facing a thrilling end ...
The football governing body is rolling out a points-based rewards initiative to encourage consumers to spend money with its six certified partners: Adidas, Coca-Cola, Visa, Hyundai, Emirates ...
with loyalty scheme specialist Loy-logic for the initiative. Football s governing body is keen to raise ...
. It has been developed in association with the government-funded Waste Resources Action Programme (WRAP ...