The marketing Olympics: which sponsors are leading the race to London 2012
04 Jul 2012 | by Alan Mitchell
to the government which, some claimed, unfairly denied individuals the right to claim disability benefits. Said one ...
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Arif Durrani: Sports marketing specialists cash in on London 2012
20 Sep 2012 | by Arif Durrani
, as well as handling rights on behalf of GB Olympic sports national governing bodies. From a standing ...
ISBA president Woods: Marketers must shape online regulation
02 May 2012 | by Alex Brownsell
to demonstrate greater "transparency" to consumers to help prevent further government regulation....to collaborate and take effective self-regulatory action. "The government is prepared to seek partnership ... "demonstrate a genuine preparedness" to cooperate with the government with regards to advertising and marketing ...
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