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Review of 2004 - 10 biggest marketing moments

22 Dec 2004

. The government left the door open for self-regulation, but warned that if it fails, a ban will be enforced ... to define how to interface with government more effectively. Ministers know that if their agenda is the same ... fought harder than most to get its message across. It has faced the brunt of criticism from government ...

People moves: Scotch Whisky Association

22 Dec 2004

charge of responsible drinking initiatives. She previously worked in a government and consumer affairs

Editorial: Do they know it's Christmas time at all?

22 Dec 2004 | by Craig Smith, editor

if you were a spin doctor in a government department, but attempting to find a good day to bury bad news

Profile: Artistic director - Danielle Chidlow, Head of communications, The National Gallery

22 Dec 2004 | by Emily Rogers

Chidlow, 32, admits that the fervent activity she is leading is partly attributable to the Tate's efforts to raise its profile - and therefore the stakes - over other galleries. With rumours that government funding for galleries is to be diverted into a body set up to monitor the impact of the proposed ...

News brief: US government ad campaign targets UK tourists

15 Dec 2004

A US government £3m ad campaign targeting UK tourists (Marketing, 10 November) hits TV screens

News Analysis: None for the road

15 Dec 2004

The government has bolstered its attempts to combat drink-driving. Could it go even further, asks..., prompting tough questions about how drivers should be reminded of their responsibilities. Government ... government has recognised this, and is supporting the development of 'alcolocks'. The devices, which stop a ... that the current campaign hits the right note and that the rising fatality rate may be linked to wider governmental ...

Retail News: Stores warned over access

15 Dec 2004 | by Rachel Barnes

The government has urged retailers to improve access to stores and websites this Christmas or risk...mystery-shopping scheme staffed by disabled people. The spokesman expressed surprise at the government ...

National Gallery hunts ad agency

15 Dec 2004

on temporary exhibitions. Recent reports that the government is to divert funds intended for historic ...

Food industry body gives top role to Unilever man

15 Dec 2004 | by Emily Rogers

should meet the controversial government proposals. Neath joined Unilever in 1977 and was made UK ...

Morrisons slammed on health standards

15 Dec 2004 | by Emily Rogers

The NCC, a policy body funded by the Department of Trade and Industry, has condemned supermarkets for failing to meet healthy eating standards in the wake of the government's White Paper on public health. Its report, 'Rating retailers for health', assesses supermarkets according to a health responsibility ...

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