30 Aug 2001
| by MARK KLEINMAN
The Home Office has hired Ping Communications to handle direct
marketing for CitizenCard, the identification card for young people.
Ping was handed the brief without a competitive pitch. It is not known
how much the account is worth.
CitizenCard is a government-backed initiative to encourage ...
23 Aug 2001
| by MARK KLEINMAN
to promote awareness of the
government's pensions reform.
The pitch, handled by COI Communications ...
involved. The budget for the campaign is unknown.
The agency pitch comes as the government faces ...
the government's plans are
"unravelling".
Jacqui Lait, the Conservative Party's shadow pensions minister ...
16 Aug 2001
The Direct Marketing Association is seeking members' views on a
draft code of practice and producer responsibility on the recycling of
direct mail that it is developing with the government. The Department of
the Environment, Food and Rural Affairs is leading the industry waste
strategy ...