06 Dec 2001
The government has launched an ad campaign, through Ogilvy 1.5m push,launched on
Monday by Home Office Minister Beverley Hughes, covers newspapers, radio
29 Nov 2001
The Newspaper Society is concerned that the government's
consultation on media ownership rules fails to understand how newspapers
and regional media markets operate, and threatens to increase the
regulatory burden on local newspapers.
15 Nov 2001
| by MARK KLEINMAN
The government is to axe Health Promotion England (HPE), the body
responsible for marketing ...
the government's decision to scrap HPE, saying it
would lead to less effective health marketing campaigns ...
allow for greater
consistency in the government's health marketing.
18 Oct 2001
ITN has called on the government to intervene to restore the BBC's
nine o'clock news bulletin, claiming that the annual news audience has
fallen since the move. ITN's statement follows BBC claims that one year
from launch its BBC News at Ten O'Clock is consistently trouncing ITV
News at Ten ...
27 Sep 2001
The Conservative Party has accused the government of wasting the
money it spent on advertising to highlight pensions and retirement
savings, following the launch of the second phase of its campaign. The
ads, featuring dogs talking about pensions and retirement, were created
by Delaney Lund Knox Warren ...
20 Sep 2001
| by POPPY BRECH
for promoting the
BBC's own digital radio and TV services.
Duncan said he would expect the government ...
06 Sep 2001
The government is aiming to reach the 20% of people who don't have
smoke alarms in their homes with a hard-hitting campaign through Euro
RSCG Wnek Gosper. The two 30-second TV ads depict several memorial
objects such as flowers, a park bench, and a gravestone. But each item
bears the excuse ...
26 Jul 2001
| by MARK KLEINMAN
The government's annual adspend has soared to a record high of
almost 200m, according ...
details its income from all
government marketing and public information initiatives, revealed ...
The spend cements the government's status among the UK's biggest
advertisers, putting it just behind ...
26 Apr 2001
| by DOMINICK ADDISON, marketing manager of Jupiter MMXI Europe
British government sites have experienced a surge in popularity
with people accessing the web from home in the past six months.
The government category has increased its reach of the UK at-home
internet population by almost 10% since October, and the number of sites
appearing in the top rankings ...
22 Mar 2001
The government is to seek an ad agency for its first major campaign
to promote UK culture, as it plans to launch a service to bring cultural
resources to new audiences.
Culture Online, unveiled by culture secretary Chris Smith last week,
will offer 24-hour access to theatrical performances ...