22 Aug 2011
| by Dominic Harrison, Head of Global Trends
brands - and particularly those in the most aged global societies. Once, a longer old age just seemed ...
07 Sep 2011
| by Ed Elworthy, Global Football Brand Communications Director
, Global Football Brand Communications Director will discuss at BrandMAX. This campaign made Nike the brand..., appealing to fans and non-fans alike.
The W+K PR team set out to garner global media attention and ...
28 Nov 2012
| by Al Moseley, 180 Amsterdam
To meet international clients' needs, agencies must infuse their work with a global philosophy by...clients with an antidote to global advertising networks and create work that gets the world talking ...
30 Nov 2011
| by Philip Smith
The vice-president of global connections at Coca-Cola talks to Philip Smith about the role PR can...that sense, with his ambition and ideas, Ivan Pollard, Coca-Cola s vice-president, global connections ...
12 Dec 2011
| by Harris Diamond
say our continued market leadership, digital innovation and growth, and global recognition of our ...
12 Dec 2011
| by Donna Imperato
to train all of our global employees (including "Train the Trainers" sessions) and includes a ...
10 Apr 2012
| by Stefan Kolle and Stephan F Rebbe
The German independent is using its ties with thenetworkone to take on the global networks....years, Germany still manages to sustain record growth levels, mainly due to its status as a global ...
10 Apr 2012
| by Joost Perik and Jan Rijkenberg, BSUR
The micro-network is delivering consistency for brands trading in ever-diverse global markets....major challenges facing our industry today is maintaining consistency in an ever-increasing global ...
28 Nov 2012
| by Staff
A track record of innovation and quality underpins the watchmaker's status as a leading global...Button are among its brand ambassadors. Russian tennis star Maria Sharapova is another global luminary ...
05 Mar 2013
| by Staff
global ambitions....company has ambitions to grow into a global brand.
It certainly got off to a good start. Within six ...