20 Sep 2007
| by Kate Nettleton
LONDON - Kia has kicked off a review of its global direct marketing account....whether Haygarth will repitch. The company is understood to be seeking an agency with a global presence ...
Pepsi is launching its first global marketing campaign, with a strategy to align itself closely..., Twitter-enabled concerts" this summer.
The approach mirrors Coca-Cola s global strategy to align itself with ...
Renault is launching a global advertising campaign to promote its commitment to making electric
Jaguar has kicked off a global marketing campaign to relaunch itself as a brand that makes drivers...'s marketing since its acquisition by Tata Motors for $2.3bn in 2008.
Global communications director Ian ...
Aviva is rolling out a new global marketing plan, which will see its humorous UK advertising...executive Andrew Moss, is to implement a new global strategy based around the strapline "Little things ...
01 Jun 2011
| by Ben Bold
Oxfam is launching what it claims is its biggest-ever global campaign - backed by Hollywood star...Future' strategy, which calls on international governments and businesses to reform the global food ...
11 Sep 2007
| by Ed Kemp
up its global marketing activity after appointing direct specialist Clark McKay & Walpole to handle
LONDON - OgilvyOne has landed the global direct marketing account for British Airways, Campaign can...BA roster since 1987. The agency, which does not have global network, was not invited to pitch for ...
Virgin Active, the health club chain, is reviewing its global advertising account....The review includes the business in the UK, along with other global territories. Virgin Active is ...
LONDON - Mother has scooped the global ad account for the Arla-owned cheese brand Castello....s role in social moments. Arla s decision to appoint an agency to the global advertising business ...