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ADVERTISING & PROMOTION: BRIEFS

Global venture...Global venture Promotional marketing consultancy Marketing Drive and advertising agency ...

THIS WEEK: FCB’s global win for Tambrands

Tambrands, the feminine hygiene brand, has handed its pounds 43m global advertising account to FCB...Tambrands, the feminine hygiene brand, has handed its pounds 43m global advertising account to ...

THIS WEEK: Morgan takes Boots’ global role

head the marketing of its global pharmaceutical brands and spearhead a move into new international...head the marketing of its global pharmaceutical brands and spearhead a move into new international ...

THIS WEEK: SKB steps-up global marketing

into global, over-the-counter products. The company promoted internally to fill both positions ...

ANALYSIS: Unilever admits its global error

devolve more power to a local level. Claire Murphy reports There is no such thing as the global ...

THIS WEEK: UK leads global Pepsi relaunch

PepsiCola International is relaunching Pepsi Cola and Diet Pepsi in the UK this April, dropping the mainly red cans for blue designs which trade on the success of Pepsi Max.

THIS WEEK: R&C picks Tropicana man for global push

Household goods giant Reckitt s European chief, Yves Dumont, to head up global marketing for one...Household goods giant Reckitt s European chief, Yves Dumont, to head up global marketing for ...

THIS WEEK: Global push for new blue Pepsi

ever staged in the UK. As part of the pounds 200m global campaign, it has painted a Concorde electric...ever staged in the UK. As part of the pounds 200m global campaign, it has painted a Concorde electric ...

THIS WEEK: Tango’s pounds 124m for global goal

the first stage in developing Tango as a global brand....the first stage in developing Tango as a global brand. Britvic s international marketing ...

THIS WEEK: Boots to look at global retailing

reorganise its global advertising strategy, has been appointed to replace Appleby. Morgan was marketing ...

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