BASF, the chemical giant, is reviewing its global corporate advertising after separating from.... Launched in 2010, "we create chemistry" was the first global repositioning for BASF, which was best known ...
, parcel-delivery, hygiene and pest control, is looking for an agency to handle its global advertising account....promoting awareness of the variety and scale of its businesses. Rentokil Initial has three global brands ...
LONDON - Unilever has called a review of the global digital roster for Axe, sold as Lynx in the UK.... The brand also works with AKQA, which was appointed to the global Unilever roster in October 2007, and ...
LONDON - Carlsberg has called a review of its global advertising account. The brewer has approached...global campaign to run in all major markets, with particular emphasis on Europe and Asia. The global ...
LONDON - Unilever is reviewing its global media planning and buying account, estimated to be worth
LONDON - UPS has called a global review of its above-the-line, media buying, relationship marketing
To meet international clients' needs, agencies must infuse their work with a global philosophy by...clients with an antidote to global advertising networks and create work that gets the world talking ...
, SCA Hygiene, has called a review of the feminine hygiene brand's global advertising account....The FMCG company has approached global networks ahead of pitch, with chemistry meetings expected ...
Abbott Mead Vickers BBDO has been appointed as the lead agency on a campaign to combat global...launch next year. The activity aims to mobilise people behind the issue of global hunger to put ...
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