to remove filtersEdelman plans to expand global research work
10 Oct 2012 | by John Owens
increase the agency's global account work derived from research.
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Carat upgrades UK and global adspend forecasts
26 Mar 2010 | by Anne Cassidy
LONDON - Carat is markedly more optimistic in its latest global adspend forecast for 2010, raising...The Aegis-owned agency expects a rise in global adspend of 2.9%, up from its previous prediction ...
ZenithOptimedia increases global ad spend forecast
19 Jul 2010 | by Mark Banham
ZenithOptimedia has increased its forecast for global ad expenditure growth from 2.2% to 3.5...global ad expenditure over the next few years, contributing $39bn ( 25.4bn) of the extra $60bn ( 39.2bn ...
Global adspend increases despite weakness in Europe
18 Apr 2013 | by Louise Ridley
According to Nielsen s latest Global AdView Pulse report, TV continued to dominate with 62.8 per ...
Global ad spend rises 12.5% in Q1
13 Jul 2010 | by John Reynolds
Global advertising spend grew 12.5% to $110bn (£73.2bn) in the first quarter and has "turned the...Strazzera, deputy managing director of Nielsen Global AdView, said: "After 18 consecutive tough months for ...
Magna tips global ad market to grow 5.2% in 2011
16 Jun 2011 | by Ben Bold
Global advertising revenues will grow by 5.2% to $428.4bn (£265.6bn) in 2011, according to...dominant advertising medium, accounting for 40% of the global ad market, while traditional TV advertising ...
Global Radio reports pre-tax loss of £27.7m
08 Aug 2012 | by Maisie McCabe
Global Radio, owner of Classic FM and the Capital network, made a pre-tax loss of £27.7m in the...According to accounts filed at Companies House, Global Radio made a pre-tax loss of 27.7m in the ...
Latin America gives Zenith sunnier outlook on global growth
14 Mar 2012 | by Daniel Farey-Jones
Despite downgrading Western Europe, ZenithOptimedia has nudged up its forecast for global adspend...Skip to table In December Zenith forecast 4.7% growth for global adspend in 2012 , following ...
ZenithOptimedia cuts global adspend growth forecast to 3.8%
01 Oct 2012 | by Staff
The Eurozone's travails will dampen global adspend growth this year, despite the recovery in North...The global forecast had already been reduced from 4.8% in March to 4.3% in June , and the single ...
ZenithOptimedia predicts global ad spend to grow in 2010
08 Dec 2009 | by Jacquie Bowser
LONDON - ZenithOptimedia is predicting global ad markets will increase 0.9% in 2010 to almost $448
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