12 Feb 2008
| by Richard Storey, Global strategy officer, M&C Saatchi
Consistency is one of the most highly valued characteristics in marketing.
08 Apr 2008
| by Colin Grimshaw
In the wake of GCap's approval of its £375m takeover by Global Radio, there has been much talk of...increased funding of Global s newly acquired stations are questioned by some, who suggest that its owners ...
15 Jul 2008
| by Colin Grimshaw
many body bags may be needed, and Global Radio is calculating the economies to be derived from merging ...
deep-pocketed backers, substantial revenues and international ambitions make it a potentially massive global ...
04 Mar 2008
| by Richard Eyre
a part as the airlines in creating the global village we live in. But in any village, one approach ...
18 Oct 2011
| by Christian Schmalzl
The uncertain global economy might be causing a few nerves, but it is having little negative effect...Watching the news should make any marketer concerned. If the global economy really is in a bad way ...
14 Jul 2009
| by Media Week
Global media reviews are becoming increasingly attractive to many of the biggest media spenders...YES - Graham Brown, Director, MediaSense Preparation, preparation, preparation. For many global ...
01 Apr 2008
| by Colin Grimshaw
It was Marshall McLuhan who introduced the term "the global village", to define an age when...system in a global embrace, abolishing both space and time as far as our planet is concerned, he wrote ...
30 Oct 2007
| by Sue Unerman
If you re working for a media owner, does this mean you d better be working for one with global ...
19 Feb 2008
| by Steve Barrett
But while the global population grows inexorably larger, the world is actually becoming a smaller ...