23 Nov 2011
| by Canvas8
The contrast between global and local is becoming one of the defining features of the 21st century..., travel, globalisation and foreign food, are embracing a lifestyle with a global outlook that is in stark ...
10 Nov 2011
| by Joe Lepper
Unilever tasked GolinHarris with creating a global social media presence for its brand Magnum....global social media presence. This was seen as crucial to reaching the brand's target audience of 25- to ...
10 Nov 2011
Cow PR, the global agency for Diageo brand J&B Whisky, was asked to promote a brand event in South
08 Mar 2011
| by TGI
, according to the latest research from Global TGI....successful for some brands.
Another is localizing the offer (adapting the global brand to fit local ...
19 May 2011
| by Nick Cooper
What lessons can be learned from Apple's climb to the summit of the Brandz top global brands survey...bn).
The most valuable global brands 2011
Rank
Brand
Value in $ million ...
18 Aug 2011
| by Lizzie Pook
Markettiers4dc was hired to maximise broadcast coverage of the global launch of PowerPlay Golf...April 2011 Budget 55,000
OBJECTIVES
To get broadcast coverage of the global launch ...
11 Aug 2011
| by Jenny Cornish
agency sent press releases to global media about death tolls and the state of the maritime industry, and ...
Saatchi PR Timescale February-May 2011 Budget 100,000 Global technology firm 3M asked M C ...
23 Aug 2011
| by Matt Williams
Sporting icons, movie stars and other famous faces have long been associated with leading global ...
04 Aug 2011
| by Jenny Cornish
speak about the campaign at the inaugural meeting of the Global VTE Prevention Forum in Kyoto, Japan, in ...