to remove filtersIsobar rethinks global structure
07 Apr 2006 | by Larissa Bannister
Isobar, the Aegis-owned global digital network, has created a central division to handle ...
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Retail News: Retail choice - Asda Essentials, Northampton
12 Apr 2006 | by Bryan Roberts, Global retail research manager, Planet Retail
The Asda Essentials store in Northampton is all about the Asda brand - or as the retailer puts it, 'We're so proud of the Asda brand, we've built a store around it.' With manufacturers' brands making up only 5% of the offer, it is Asda's own-label ranges that steal the show. Backed by a strong price...
Bacardi launches global radio station
07 Apr 2006
Bacardi is looking to widen its brand appeal with a global online and mobile radio service called.... Bacardi aims to have 300,000 registered global listeners three months after launch. John Burke, Bacardi ...
Kinetic secures Economist's global out-of-home account
25 Apr 2006 | by Juliette Garside
The Economist has ended its long-standing relationship with PHD in the UK and moved its global...global approach to its advertising and PHD's decision last September to take its £30m outdoor business ...
Ketchum bags global bone brief for Actonel
06 Apr 2006 | by Ian Hall
US group Procter & Gamble and Paris-listed Sanofi-Aventis have brought in Ketchum on a global brief...by Virgo Health PR). Ketchum is providing 'global strategic counsel' on Actonel brand comms. It is ...
StrawberryFrog scoops £6m global Unisys account
07 Apr 2006 | by by Sarah Woods
LONDON - StrawberryFrog has won US technology company Unisys Corporation's global advertising...magazine, which it won in March, and Heineken's £70m global advertising account, which it won in September ...
WS Technology snaps up global Monster account
13 Apr 2006
Job site Monster has handed its global PR account to Weber Shandwick Technology, as it seeks to...support in the US, Canada and the UK, retaining WS since 1999. Four agencies pitched for the global ...
Bang & Olufsen reviews £50m global media
14 Apr 2006 | by Ian Darby
of its estimated £50 million global media planning and buying account.
Bang & Olufsen reviews £50m global media
12 Apr 2006 | by by Ian Darby
a review of its estimated £50m global media planning and buying account.
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